According to MSNBC Travel Editor, Peter Greenberg, Westin Hotels has partnered with Philips and a group of sleep doctors to create a “concept room” aimed at aiding sleep deprivation and cutting jet-lag recovery time in half.

This hotel-room laboratory is currently being tested at the Westin Chicago River North, and is the first such partnership between Philips and a hotel company.

So what does the room have which is so different? My picks from a long list of innovative features listed in the MSNBC article (you can read more about it here)

• The concept room is equipped with Philips’ ActiViva lamps — revolutionary new blue-light lamps that provide high-quality lighting and directly affect the way people feel by supposedly making them feel more alert, awake and energized.
• a guided-meditation TV program walking you through into a sleep experience - wierd but who knows it may work
• the shower with a high-intensity light that its manufacturer claims will reset your body clock (and your circadian rhythms) by triggering the third receptor in the human eye. One button relaxes you. One is designed to rev you up.
• motion-activated “stumble lights” that automatically turn on when you get out of bed.

Worth looking out for the results………