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Hotel Ladder

Hotel Commercial Trends for 2023 and beyond
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Category: Distribution Trends 2023

Trend 18: Availability of actionable data insights improves despite fractured nature of distribution ecosystems

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Our industry, with its complex ecosystems, multiple stakeholders and high staff turnover, has struggled to develop an actionable […]

January 7, 2023 Day to Day

Trend 17: Property Management Systems (PMSs) aim to conquer new frontiers

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PMSs are at the centre of many industry conversations and debates. I’ve rarely come across a “perfect PMS”. […]

January 6, 2023 Day to Day

Trend 16: There are glimmers of change for booking groups online

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For many hotels, large and small groups form an important segment in their business mix. The most widely […]

January 2, 2023 Day to Day

Trend 15: Companies seek an edge with new-age Travel Booking Platforms

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Despite higher airfares and room rates, a Morgan Stanley survey of 100 global corporate travel managers found that […]

January 2, 2023 Day to Day

Trend 14: Content distribution beyond Availability, Rates & Inventory (ARI) still lags behind but hope on the horizon

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As an industry, we’re obsessed with rates and parity – and while there has been more of a […]

December 31, 2022 Day to Day

Trend 13: Range of new marketplace models linking supply & demand, especially with Long Tail

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Hotels often struggle with the long tail of travel. The larger demand partners among OTAs, wholesalers and tour […]

December 31, 2022 Day to Day

Trend 12: Legacy distribution technology is being challenged by new players, but they still have a long way to go

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The total cost of distribution is increasingly in the spotlight. As hotels face higher operating costs and inflationary […]

December 30, 2022 Day to Day

Trend 11: Artificial intelligence (AI) as a service & AI-driven marketing offers new potential

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Although there is no single definition of AI, it’s best understood as machines that simulate the thought processes […]

December 30, 2022 High impact technology

Trend 10: Voice & Chatbot commerce starts making an impact

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We’ve had Alexa, Siri, Cortana and Google Assistant for a while. Expedia has shown in this video how […]

December 29, 2022 High impact technology

Trend 9: Fintech & payments finally start to take their rightful place in booker experience

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Travel bookers seek different options to pay based on where they live and where they travel. But more […]

December 29, 2022 High impact technology

Trend 8: Difficult labour situation continues to be of great concern with no immediate solution in sight

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There are several global, decades-long trends at play here, for which COVID -19 wasn’t the cause but an […]

December 28, 2022 Shifting Sands

Trend 7: Sustainability paints a mixed picture in the distribution landscape

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Ambitious. Fragmented. Optimistic. Chaotic. Hopeful. Necessary. The travel and hotel industry has a lot to answer for and […]

December 28, 2022 Shifting Sands

Trend 6: Tightening Venture Capital (VC) funding pushes for better industry start-ups

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If you follow the start-up ecosystem even a little bit (not just in the travel industry), you’ll have […]

December 27, 2022 Shifting Sands

Trend 5: Extended stay and short-term rental (STR) sector powers ahead despite regulatory challenges

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The STR sector is thriving despite some regulatory challenges. This growth is due to the increasing demand for […]

December 27, 2022 Shifting Sands

Trend 4: Path to more direct bookings and loyalty continues to challenge and intrigue 

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Everyone loves the idea of direct bookings and increasing their share. Simply put, it’s about lower sales costs […]

December 26, 2022 Shifting Sands

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