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How to Plan Your Hotel’s Social Media Campaign

All hotels seek an active social media audience. It helps to engage with current customers, court potential customers, construct or maintain your hotel brand and create positive chatter about your destination and service offerings. Having a robust social media audience is the way to go. However, everyone is at it – and there are so…

How to Attract Business Travellers

usiness travel continues to grow, confuse and excite. Everyone gets excited about the still untapped opportunities in business travel, but it is hard to pin down a great revolution. There are some signs, however, that it is beginning to change faster. Here are some reasons why we think business travel is evolving and …

How to Reduce Hotel Cancellations from OTAs

According to a detailed analysis of web booking trends, one in five hotel bookings on the web are cancelled. Almost every hotel grapples with this issue at one time or another. So what are you doing about it? Just grumble at how poor the quality of bookings from OTAs are (although you need them) or put…

Get More Bookings From Your Hotel Website in 10 Steps

You do want to generate more bookings from your hotel website, don’t you? Direct website traffic is critical – and you have maximum control over your own website, presentation, information flow, images, rates and margins. And it is important that all hotels small or big, independent or part of a chain have the ability to…

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